Data at Work

The world of data and its many applications. This blog will help you learn how visionary companies are utilising external data to enhance business operations.

Guest Poster

Guest Poster

Recent Posts

3 Ways to Deliver Digital Ads with Surgical Precision (and why that trumps viral marketing)

A common request you'd probably hear in ad land is "I need a viral post." We have a pretty good promotion, how do we make that viral, they’d ask. The marketer in you is probably twitching at the idea of conflating branding and performance metrics.

Welcome to the confounding landscape of digital marketing.

Read More